(Course)
Typography for identities
Choosing, pairing and setting type so a brand looks like itself everywhere, from a label to a building.
Buy the course, €129
Lifetime access, one payment
- Level
- Beginner
- Lessons
- 11
- Duration
- 3 h 33 min
- Includes
- Video and working files
(About the course)
Type does most of the work in an identity, and it is where most identities fall apart once the designer leaves. This course is about getting it right early and keeping it right.
No theory for its own sake: every lesson ends with a small exercise you can do on a project you already have.
What you will be able to do
- 01
Read a typeface and know where it will work
- 02
Build a type scale that survives tiny and huge sizes
- 03
Write type rules instead of type examples
- 04
Test type before a client ever sees it
(Curriculum)
01Choosing type3 lessons, 57 min
- 1.1Reading a typeface20 min
- 1.2Pairing in one family22 min
- 1.3Licences, briefly15 min
02Setting type4 lessons, 1 h 20 min
- 2.1Scale24 min
- 2.2Spacing and rhythm22 min
- 2.3Headlines18 min
- 2.4Small text16 min
03Type in a system4 lessons, 1 h 16 min
- 3.1Rules, not examples20 min
- 3.2Type in motion18 min
- 3.3Type across media22 min
- 3.4Testing16 min
(Enrol)
Typography for identities
- Every lesson, streamed or downloaded
- The working files from the project
- Future updates at no cost
- A 14-day refund, no questions asked
€129
Buy the course